ABOUT US
The concept began in 2013 when Co-Founders Mattson Smith and Elliott Shaw had an idea for a brand influenced by surf, outdoors, and classic western apparel. In 2014, they joined forces with Co-Founder Case Anderson and together formalized Seager, a lifestyle apparel brand inspired by the Grit and Ruggedness of the Old West.
Seager officially launched in the summer of 2015 with a small run of shirts and one snapback.
As a bootstrapped brand, we make small-batch runs of product in order to keep the highest standard of quality. Each season, we aim to sell through the selection to not keep wasteful leftovers.
We consider our customers our friends and family. If you have any reason to reach out, please do not hesitate! Thank you for your support!
-The Seager Boys
THROUGH THE YEARS
A brief history throughout the years.
THE IDEA IS CREATED
2013
SEAGER IS LAUNCHED
2015
We launch the brand online and land our first few core retailers.
WAREHOUSE MOVE IN DAY
2018
We move into our first warehouse in Costa Mesa, CA.
SEAGER X STETSON
2018
We partner with Stetson to make our first cowboy hats.
THE SEAGER ROUNDUP
2019
We host our first live concert "The Seager Roundup" in Austin, Texas.
STORYTIME IS BORN
2020
Our podcast "Seager Storytime" is started and we host our first guest, Charley Crockett.
NEW SEAGER HQ
2021
We upgrade to our San Clemente HQ.
SEAGER X COORS BANQUET
2022
Seager x Coors Banquet outdoor collection is released for the first time.
100,000+ ORDERS LATER
2023
We reach 100,000+ online orders and 100+ core retailers worldwide.
FLAGSHIP STORE OPENING
2024
We open our first Flagship store in San Juan Capistrano.